<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/"><channel><title>Taptu on Philip Sheldrake</title><link>https://philipsheldrake.com/tags/taptu/</link><description>Recent content in Taptu on Philip Sheldrake</description><generator>Hugo</generator><language>en-gb</language><lastBuildDate>Thu, 14 Apr 2011 00:00:00 +0000</lastBuildDate><atom:link href="https://philipsheldrake.com/tags/taptu/index.xml" rel="self" type="application/rss+xml"/><item><title>Taptu for iPad – with gorgeous illustration</title><link>https://philipsheldrake.com/2011/04/taptu-for-ipad--with-gorgeous-illustration/</link><pubDate>Thu, 14 Apr 2011 00:00:00 +0000</pubDate><guid>https://philipsheldrake.com/2011/04/taptu-for-ipad--with-gorgeous-illustration/</guid><description>&lt;p>&lt;a href="https://philipsheldrake.com/wp/2011/04/taptu-for-ipad-%e2%80%93-with-gorgeous-illustration/taptu-web-fishing/">&lt;img alt="Taptu Web Fishing illustration" loading="lazy" src="https://philipsheldrake.com/images/Taptu-Web-Fishing.jpg" title="Taptu Web Fishing illustration">&lt;/a>
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&lt;p>With a spike in visitors to my blog exceeding 1000% of normal activity, the most popular post of all time on this blog is &lt;a href="https://philipsheldrake.com/wp/2011/01/content-an-illustrated-history/">Content – an illustrated history&lt;/a>
. That obviously excludes the much greater exposure the illustration by Nic Hinton (&lt;a href="http://twitter.com/karoshikula" class="external-link" target="_blank" rel="noopener noreferrer">@karoshikula&lt;/a>
) and me will have garnered when Mashable and Wired ran with it, and I&amp;rsquo;ve since heard that the illustration is being used to teach university students and school kids, and for the purposes of social media training in organisations.&lt;/p>
&lt;p>I mentioned in the updates to that post inserted during the ensuing days that &lt;a href="http://www.taptu.com" class="external-link" target="_blank" rel="noopener noreferrer">Taptu&lt;/a>
CEO Mitch Lazar had become smitten with the illustration style and had expressed an interest in applying the style at Taptu in future. Well now they&amp;rsquo;ve done just that.&lt;/p>
&lt;p>Today, the next generation of the popular and free social news reader comes out for iPhone and iPad (it&amp;rsquo;s already rocking and rolling on Android). Taptu calls it the social news DJ – allowing you to mix your favourite news streams. I&amp;rsquo;ve posted some of the illustrations used in the app here, but there&amp;rsquo;s nothing quite like checking the app out for yourself and seeing all of them in all their glory&amp;hellip; particularly on the larger screen of the iPad. I&amp;rsquo;ve also posted a video of the new iPad version in action.&lt;/p>
&lt;p>I consider an app like Taptu to be an indispensable tool in the PR professional&amp;rsquo;s armoury. Do you have a favourite social news reader?&lt;/p>
&lt;p>&lt;a href="http://www.youtube.com/watch?v=SkcMi3EuKew" class="external-link" target="_blank" rel="noopener noreferrer">http://www.youtube.com/watch?v=SkcMi3EuKew&lt;/a>
&lt;/p></description></item><item><title>Searching harder - search panel at Being Digital</title><link>https://philipsheldrake.com/2008/06/searching-harder-search-panel-at-being-digital/</link><pubDate>Tue, 10 Jun 2008 00:00:00 +0000</pubDate><guid>https://philipsheldrake.com/2008/06/searching-harder-search-panel-at-being-digital/</guid><description>&lt;p>Just watched Giles Palmer&amp;rsquo;s presentation on search trends here at &lt;a href="http://www.being-digital.com" class="external-link" target="_blank" rel="noopener noreferrer">Being Digital&lt;/a>
. His company, &lt;a href="http://www.magpie.net" class="external-link" target="_blank" rel="noopener noreferrer">Magpie&lt;/a>
, is one of those I&amp;rsquo;m including in my upcoming &lt;a href="https://philipsheldrake.com/posts/philip.sheldrake/listen.-the-science-of-social">eBook on Social Web Analytics&lt;/a>
(pushed back a week or so due to better than expected social life&amp;hellip; yes, I have one).&lt;/p>
&lt;p>&lt;img loading="lazy" src="https://philipsheldrake.com/images/beingdigital%20003.jpg">&lt;/p>
&lt;p>&lt;em>[Simon Grice listens in to Giles Palmers presentation].&lt;/em>&lt;/p>
&lt;p>Currently Microsoft&amp;rsquo;s Jeff Kelisky (ex-Multimap CEO)  is talking about Microsoft search being an online representation of the real world&amp;hellip; 3D search if you like. He&amp;rsquo;s showing a video of 3D cityscapes, but I can&amp;rsquo;t see much search going on. Hang on, no, that&amp;rsquo;s just a virtual Earth 3D demo. Mmmm, looks like Jeff doesn&amp;rsquo;t know if he&amp;rsquo;s in search or mapping. Or perhaps both, but as he&amp;rsquo;s pointed out, we&amp;rsquo;ve had the panel on location today.&lt;/p>
&lt;p>Jeff has also been keen to big up &lt;a href="https://philipsheldrake.com/posts/philip.sheldrake/buying-market-share---when-all-else-fails-get-your-wallet-out">MIcrosoft&amp;rsquo;s cashback search I posted about recently&lt;/a>
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