<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/"><channel><title>Pr2020 on Philip Sheldrake</title><link>https://philipsheldrake.com/tags/pr2020/</link><description>Recent content in Pr2020 on Philip Sheldrake</description><generator>Hugo</generator><language>en-gb</language><lastBuildDate>Sun, 11 Dec 2011 00:00:00 +0000</lastBuildDate><atom:link href="https://philipsheldrake.com/tags/pr2020/index.xml" rel="self" type="application/rss+xml"/><item><title>CIPR TV with Howard Kosky on Broadcast PR and with Dr. Jon White on PR 2020, the future of PR</title><link>https://philipsheldrake.com/2011/12/cipr-tv-with-howard-kosky-on-broadcast-pr-and-with-dr-jon-white-on-pr-2020-the-future-of-pr/</link><pubDate>Sun, 11 Dec 2011 00:00:00 +0000</pubDate><guid>https://philipsheldrake.com/2011/12/cipr-tv-with-howard-kosky-on-broadcast-pr-and-with-dr-jon-white-on-pr-2020-the-future-of-pr/</guid><description>&lt;p>CIPR TV goes from strength to strength. As part of the hosting team, I had the pleasure this week to host an extended show – sort of a two-for-one.&lt;/p>
&lt;iframe src="http://www.youtube.com/embed/pzUYBEm-E6w" frameborder="0" width="560" height="315">&lt;/iframe>
&lt;p>CIPR TV is only possible courtesy of the team at &lt;a href="http://www.markettiers4dc.com/" class="external-link" target="_blank" rel="noopener noreferrer">Markettiers4dc&lt;/a>
, and it was about time we invited Howard Kosky, Markettiers4dc founder and chairman, on the show. Howard walks us through how the broadcast landscape has transformed over the past decade and a half, and gives viewers some tips for the top and pitfalls to avoid. In fact, when you consider the role broadcast plays in the public relations mix, I can&amp;rsquo;t believe we haven&amp;rsquo;t addressed the topic before!&lt;/p></description></item><item><title>Public Relations, today and by 2020</title><link>https://philipsheldrake.com/2011/12/public-relations-today-and-by-2020/</link><pubDate>Wed, 07 Dec 2011 00:00:00 +0000</pubDate><guid>https://philipsheldrake.com/2011/12/public-relations-today-and-by-2020/</guid><description>&lt;p>I&amp;rsquo;m typing this post sitting on the front row at the CIPR&amp;rsquo;s PR 2020 event at Russell Square HQ. To my left, &lt;a href="http://twitter.com/wadds" class="external-link" target="_blank" rel="noopener noreferrer">Stephen Waddington&lt;/a>
. To my right, &lt;a href="http://twitter.com/twofourseven" class="external-link" target="_blank" rel="noopener noreferrer">Julio Romo&lt;/a>
. On stage we have CIPR CEO, &lt;a href="http://twitter.com/ceo_cipr" class="external-link" target="_blank" rel="noopener noreferrer">Jane Wilson&lt;/a>
, &lt;a href="http://twitter.com/drjonwhite" class="external-link" target="_blank" rel="noopener noreferrer">Dr. Jon White&lt;/a>
, and ComRes Marketing Manager, Simon Thwaites.&lt;/p>
&lt;h3 id="comres-annual-survey">ComRes annual survey&lt;/h3>
&lt;p>ComRes conducts an annual review of key market stats for the UK PR industry, and Simon is running through that right now. Interestingly, in light of the PRSA&amp;rsquo;s current &lt;em>&lt;a href="https://philipsheldrake.com/wp/2011/11/public-relations-defined-%E2%80%93-the-prsa-invites-you-to-help-set-a-new-definition-of-pr/">Defining PR&lt;/a>
&lt;/em> initiative, which the CIPR supports, only 44% of ComRes poll respondents agreed with the statement &amp;ldquo;My friends and family understand what I do for a living.&amp;rdquo;&lt;/p></description></item></channel></rss>