https://philipsheldrake.com/tags/permissionmarketing/Recent content in Permissionmarketing on Philip SheldrakeHugoen-gbSat, 29 Sep 2007 00:00:00 +0000https://philipsheldrake.com/2007/09/permission-marketing/Sat, 29 Sep 2007 00:00:00 +0000https://philipsheldrake.com/2007/09/permission-marketing/<p>The attention economy is alive. Interruption marketing is dead. But are we getting permission marketing?</p> <p>Tony Fish (the <a href="http://www.mobileweb20.futuretext.com" class="external-link" target="_blank" rel="noopener noreferrer">Mobile 2.0</a> man) and I debated the impact of mobile technologies on the attention economy at last week’s <a href="http://www.mashupevent.com" class="external-link" target="_blank" rel="noopener noreferrer">Mashup Event</a> . We are particularly intrigued, although not entirely convinced, by the <a href="http://www.blyk.co.uk" class="external-link" target="_blank" rel="noopener noreferrer">Blyk</a> business model. Having been started by the former president of Nokia, Blyk could not have much better credentials for a new UK mobile phone service, but what are its prospects beyond the initial novelty value?</p>