A Measure Of Influence – IABC Communication World magazine

Jessica Burnette-Lemon is Senior Editor of Communication World , the IABC ’s member magazine. I had the pleasure of talking with Jessica on the topical and some might say controversial topic of influence (in the context of marketing and PR of course). The resultant article appears in the current issue of the magazine, but because it’s a publication for members’ eyes only, I can’t add a link here. ...

January 28, 2013