In conversation with Robert Phillips, CEO Edelman UK

I really enjoyed having the opportunity to ask Robert Phillips (@citizenrobert ), CEO Edelman UK, his opinion on the state of the PR profession. Robert believes that public relations is at a pivotal moment when, confronted by the brutal transparency of social media, the profession has the opportunity to embrace the public information and two-way symmetric models as the default rather than the exception, ditching the spin and persuasion attitudes and connotations. Resigning them to history, or at least to publicists. ...

October 21, 2010

Hosting CIPR TV... live at five!

http://www.youtube.com/watch?v=G9ZeMQM-TQo&feature=player _embedded The last time I was on TV it was the BBC’s Working Lunch, March 2002. I was running Europe’s first email money service at the time (before PayPal was available in these parts) and our servers were struggling quite a lot under the weight of our success on eBay UK. Facing up to a firm line of questioning, I was able to reassure Working Lunch viewers that any money they had stored with us was safe and sound. Fast forward eight years and the definition of TV has changed somewhat. Indeed YouTube wasn’t even launched until 2005, before going on to be the fastest growing website ever. By 2007, the capacity consumed by YouTube exceeded that of the entire Internet in 2000. In May this year, over 24 hours worth of video was uploaded to YouTube for every single minute of the month! And now we have . ...

August 25, 2010