Measuring Public Relations – a presentation

Thu, 27 Jun 2013 00:00:00 +0000

I was invited to kick off the CharityComms “Made to Measure Communications” event today. Being a fan of measurement, or business performance management more widely, I’m always excited about meeting new people and sharing ideas and insights, but given that many find the topic a little dry to say the least, I’m grateful for any and all interaction and enthusiasm event attendees might muster. And today’s audience didn’t let me down, so thank you for that.

Charitycomms on Philip Sheldrake

Measuring Public Relations – a presentation