Tag: neville hobson (page 1 of 1)

FIR Interview: Neville Hobson interviews Stephen Waddington and me about Share This

Neville HobsonShare This, the new book from the CIPR Social Media panel and friends, is selling rather well indeed. Having shot straight in at number 1 on Amazon UK's best new business book releases, it now resides at number 13 in the Sales & Marketing category.

Wiley, the publisher, has taken more than a handful of bulk orders directly from PR agencies, which of course don't then register on the Amazon charts else I'm sure the book would be Amazon's number 1 of course!

Neville Hobson, of the massively successful FIR (For Immediate Release) podcast, invited Stephen Waddington and me to discuss the book's content, audience, and the panel's future plans. Follow the link to listen now.

FYI, you may recall Neville interviewed me once before at my book launch party last year.

(Photo credit: Neville Hobson presenting at SMPR2012 by Coopr PR Bureau.)

Neville Hobson’s interview with me at the book launch party

A big thank you to everyone who joined me last night in central London for the launch party for The Business of Influence. And for those who were still around between midnight and 2am, I can only say that I rarely get the opportunity to cut those dance moves these days; so apologies.

Special thanks to the legendary Neville Hobson (@jangles) for taking the time to record a chat with me. For those who haven't yet had the pleasure, Neville is a co-host of the FIR (For Immediate Release) podcast amongst many other things.


[UPDATE 5pm 25th April: Neville has now published this interview on the FIR podcast.]

And thanks also to everyone tweeting their pics of the book, but I'm afraid Simon Sanders (@simonsanders) takes first prize so far for his tongue-in-cheeking unboxing (what's unboxing?):