Tag: markettiers4dc (page 1 of 1)

The 1st CIPR TV show

CIPR TV is underway!

I co-presented the first show this afternoon at 5pm with Stephen Waddington (@wadds) and, despite the novice presenters, two aspects worked really well. First up, Paul Mylrea was a fantastic guest. The BBC's Head of Press and Media Communications, and the CIPR's 2011 President, Paul was never stuck for an interesting and articulate response to a wide range of questions spanning public sector PR, reputation washing, graduate recruitment and internships, diversity, the CIPR's response to the ASA's misguided stance towards social media, and his plans for the CIPR next year.

And our second advantage was simply working with the highly professional markettiers4dc team. Thanks guys for making us feel like we were in safe hands!

Bookmark www.cipr.tv and track #ciprtv too.

And join us again at 5pm on the 29th when we'll be quizzing Mark Borkowski on all aspects of publicity, how his work best integrates into the marketing mix, and his comments on the latest news, roaring campaign successes and, perhaps, analysis of when things don't quite go to plan. But I'm most looking forward to grilling Mark on the repositioning of his firm:

Borkowski has evolved into something new for the digital age - an agency dealing with brand truths and the empowerment of the individual, changing Public Relations into Public Conversations.

Hosting CIPR TV… live at five!

The last time I was on TV it was the BBC's Working Lunch, March 2002. I was running Europe's first email money service at the time (before PayPal was available in these parts) and our servers were struggling quite a lot under the weight of our success on eBay UK. Facing up to a firm line of questioning, I was able to reassure Working Lunch viewers that any money they had stored with us was safe and sound.

Fast forward eight years and the definition of TV has changed somewhat. Indeed YouTube wasn't even launched until 2005, before going on to be the fastest growing website ever. By 2007, the capacity consumed by YouTube exceeded that of the entire Internet in 2000. In May this year, over 24 hours worth of video was uploaded to YouTube for every single minute of the month!

And now we have . Read more