Part of Intellect's Convergence Conversation series, the next one is on the 25th October 2007 - "Advertising in the age of convergence"...
What is the conversation about?
Advertising in the age of convergence will look at how new technologies are affecting the advertising industry. At a time where internet advertising spend is now twice the size of outdoor advertising and consumer magazines, and three times the size of radio advertising, how will advertisers adapt their strategies and business models to ensure revenue?
What solutions can new technologies provide? How should companies get their message across, now that people consume across platforms, away from broadcast schedules and on the move? All of these questions and more will be addressed by our panel of experts and our interested conversationalists.
Who is leading the conversation?
The conversation will be chaired by Ved Sen and will begin with an experts' take on the market before the debate is opened out. The experts are:
- John Woodget - UK MD of Intel
- Jonathon Collett - Director of Communications - The Advertising Association
- Charlie Horrell - CEO - Packetvision
- Dean Donaldson - Business Development Manager - eyeblaster
- Adrian Swift - Director of Television - etv
- Nicolas Roope - Co Founder - Poke London
Who can attend?
The experts and the interested.
When and where?
Thursday 25 October 2007, 5.30pm drinks, 6.00pm start, 8pm finish. From there on, the last Thursday of every month.
How do I register?
To register for this event reply to firstname.lastname@example.org or call 02073312161. To read more about the convergence conversations visit:
Digital Communications Programme Manager
Russell Square House 10-12
T: +44 (0) 20 7331 2000
F: +44 (0) 20 7331 2040
DD: + 44 (0) 20 7331 2161