The very nice people at Global Dawn invited me in a couple of weeks back to meet the team and speak about some of the stuff covered in The Business of Influence. They were particularly drawn to the aspects of measurement / ROI / business performance management, and the convergence of the traditional influence-related silos come to that.
I was videoed as the inaugural session of The Global Dawn Influencer Series.
Thanks to Ema Linaker for making this happen.
